Françoise sells cosmetic products and baby products. Thanks to the microcredit, she will make babies and mothers happy!

Françoise is 43 years old. She is married and she has three children who go to school. She and her family lives in Lomé, the capital city of Togo, more precisely in Attiégou’s district in the North of the city. For seven years, François has been running a stand of baby products and cosmetic products at Hédzranawoé’s market.

Thanks to microcredit, I can now support my family’s daily needs

The impact of microcredit on Françoise’s life: microcredit enabled Françoise to bulk-buy goods, in particular nappies, a very popular product among her clients. Men represent a more and more important part of the customer base. In order to cope with a growing competition and to retain her current clients, Françoise often grants discounts on her products.

Thanks to this loan, she managed to improve her family’s living conditions. During the good days, she purchases loincloths which are pieces of fabric or weaved plant material, generally rectangular, used to cover the body from hips until thighs or ankles. Then, she makes beautiful clothes for her and her family to go to the mass on Sunday. Otherwise, the profits enable her to purchase food products or to keep on developing her activity.